Before you read on, this post doesnt have tips and tricks. This post is just the story of how a sketch that took me 30 minutes has somehow become the crux of my new business. If you’re curious, read on!
About a week ago now..perhaps two weeks ago, I was coaxed into a backpacking trip. Born and raised in Los Angeles and working in technology, you can only imagine how excited I was to carry 40 pounds on my back for a few days (if you didnt catch the sarcasm, excitement was minimal). I did the best I could to pack lightly, but of course, i couldn’t go anywhere without my journal and some pens. I wouldn’t be surprised if a pound of my pack was the journal and all the pens.
While I was out there and everyone was hiking, I opted to sit by the fire and draw. I came up with this before they got back:
I didn’t particularly love it, but I figured it was not bad for doing while outside without any of my standard materials. I posted it to instagram and facebook almost without thinking. To my incredibly great surprise, someone commented on it asking for a print. A few hours later it became one of my most noticed photos. A few hours after that, I got another request for a print. I had an etsy account that I used to use in college still active, so I decided to throw it up on there just so I could keep track.
A few days passed and I was still getting comments on the image. I thought it might be fun to put them on stickers alongside my instagram tag and leave them in cafes to get some recognition. While purchasing the supplies to make the stickers, I thought I might get some transfer paper and put it on a shirt. I posted these two images online:
Next thing I knew, I had tshirt requests. And then sticker requests. Within a few days a friend of mine put me in touch with her mother who runs a nature organization. She liked the design so much she asked if I would be willing to share my shirts at an event. I had no idea what I was doing, but I figured it might be time to get in touch with someone who could professionally mass produce stickers and shirts…and that’s where I am now. Frantically trying to figure out next steps.
I share this store with you not to gloat, but to show you how incredibly easy it can be to start a business. It all began with a mindless doodle next to a campfire! Never in a million years would I have thought this is something people would like, let alone pay for.
Stay tuned for what happens next. I have placed my very first tshirt order. Let’s see how it goes…